ASHRAE.org Advertising

ASHRAE.org: The World’s No. 1 HVAC&R Engineering Website Destination

• 1.6 million average page views per month
• 315,000+ unique visitors per month
• 3.9 average page views per session
• 5 minutes average user session
• 1.9 million downloads per year
    

No. 1 HVAC&R Publication Website Destination
(Data from Google Search on June 19, 2008)
 
1,800 Links to ASHRAE.org
173 Links to HPAC.com
83 Links to esmagazine.com

No. 1 Ranked HVAC&R
Engineering Publication Website 
(Based on Three-Month Average of Global Internet Users Visiting each Website, according to Alexa.com
on June 19, 2008)
 80% ASHRAE.org/ASHRAE Journal
 10% HPAC magazine
 10% Engineered Systems magazine

ROS Ad Rates (Cost/Thousand)

ASHRAE eNewsletter Advertising

Opt-in eNewsletters have become much more valuable to marketers because spam volume and virus concerns have made filtering messages a priority for most companies – including your current and potential customers. Yet, staying informed on current industry news and activities is still important to succeed in any industry.

More and more, influential decision-makers rely on opt-in eNewsletters for their industry’s trends and news. ASHRAE offers HVAC&R professionals two opt-in eNewsletters to help them stay informed and to help you get your message to them. Both have two ad positions for your message.

Top and Bottom Banner: These are companion positions. One banner ad (468 x 60) is placed at the top of the eNewsletter, above the masthead. A second matching banner ad is placed below the content of the eNewsletter.

Skyscraper: This vertical ad (120 x 600) is prominently placed at the top of the right-hand column of the eNewsletter, underneath the masthead.

The HVAC&R Industry Ad Rates   Top & Bottom Banners $2,500/week $9,000/month $24,000/quarter Skyscraper $2,000/week $7,200/month $19,000/quarter

Society Connections Ad Rates   Top & Bottom Banners $2,500/month $6,000/quarter Skyscraper $2,000/month $5,000/quarter

 Integrate Your Company’s Message in ASHRAE.org

ASHRAE.org offers several other programs for integrated marketing solutions. Include a message in keyword/search results, electronic newsletters, product and service directory, EngineeringForSustainability.org, ASHRAE’s dedicated Show Web site, and online learning sponsorships with ASHRAE Learning Institute.

DoubleClick Advertising Server

Advertise on ASHRAE.org and receive detailed information on impressions, page views and clicks with industry-leading DoubleClick ad serving software. This software is audited for providing accurate and credible information on advertisements placed within ASHRAE.org, the Digital Journal, and electronic newsletters.

Engineering For Sustainability

ASHRAE’s EngineeringForSustainability.org is a clearinghouse of information on sustainable solutions. Sponsorships are available with opportunities to present whitepapers on technology resources, and promote conferences.

Link to the ASHRAE Handbook CD, the most reliable and trusted reference HVAC&R source for technical information

• The comprehensive four-volume series has one volume updated each year.
• More than 50,000 Handbook CDs are sold or distributed during its four-year life.
• Volumes cover principles, practices, system design, and applications.
• The system designer’s best resource to verify applications and best practices.

Handbook users see a link to Related Commercial Resources for equipment that can implement solutions covered in each Handbook chapter and volume. Clicking on the related Commercial Resources link takes building designers to a Web page with links to your company’s products, equipment and services, all directly related to the subject being researched by the user. The Handbook CD+ gives you timely exposure of your products and services to match engineers’ design needs. Build brand awareness at affordable prices.

For a net cost of $1,800, you will be linked for 12 months. The price includes a link on the master list
and a link in any three chapters of the Handbooks.